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Dana Bina

Services

How Dana works with organizations

Four professional services, each starting with a strategy consultation.

AI Marketing Strategy

A marketing strategy that decides where AI genuinely improves reach, personalization and decision-making, and where it does not.

Who it is for
Founders, marketing leaders and growing businesses adopting AI in marketing.
Problems it addresses
Unclear AI priorities, scattered tools, and marketing that does not connect to growth targets.
Typical deliverables
AI marketing audit, Prioritized roadmap, Measurement plan

SEO, AEO & GEO

Search and AI visibility work: technical SEO, answer-ready content, entity clarity and structured data so search engines and AI assistants describe a brand correctly.

Who it is for
Brands and professionals who want to be found and cited in Google, Bing and AI assistants.
Problems it addresses
Low search visibility, inaccurate AI answers, and inconsistent brand information online.
Typical deliverables
Visibility audit, Entity and structured-data plan, Answer-focused content plan

Brand & Growth Strategy

Positioning, messaging and go-to-market sequencing that turn a clear brand story into qualified leads.

Who it is for
Startups, scale-ups and established teams entering a new market or segment.
Problems it addresses
Weak positioning, unclear audience, and lead generation that does not convert.
Typical deliverables
Positioning and messaging, Go-to-market plan, Lead-generation priorities

AI Marketing Consulting

Advisory sessions and workshops for teams that need an experienced second opinion on AI, digital transformation and marketing decisions.

Who it is for
Leadership teams, marketing departments and organizations running internal workshops.
Problems it addresses
Decisions about AI tools, automation and digital transformation made without a clear framework.
Typical deliverables
Advisory sessions, Team workshops, Written recommendations

How an engagement begins

  1. Send a short inquiry describing your goal and timing.
  2. Dana replies by email to arrange an initial strategy consultation.
  3. If there is a fit, you receive a written scope with proposed deliverables.

Send a message

Tell Dana what you need

Or email dana@dbina.ca.

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